iSocialize Trends
iSocialize Trends, October 2026: what people shop and watch
Data: October 1, 2026 – October 24, 2026 ·
Preliminary: the month is still running. The final edition is published on November 1, 2026.
In October 2026, people viewed listings on iSocialize 1,073 times (531 different viewers) and watched 558 video views.
The most viewed department was Electronics (17% of listing views), followed by Women and Home & Kitchen.
48% of listing views went to items under $25.
Of the views of listings with a known location, 80% were of items in the US and 20% of items in Japan.
The most viewed hashtags were #apple, #iphone, #home office storage.
Most viewed departments
| # | Most viewed departments | Share of views | Views |
|---|---|---|---|
| 1 | Electronics | 17% | 187 |
| 2 | Women | 16% | 169 |
| 3 | Home & Kitchen | 12% | 125 |
| 4 | Collectibles & Anime | 10% | 111 |
| 5 | Beauty & Health | 7.9% | 85 |
| 6 | Men | 6.9% | 74 |
| 7 | Jewelry & Watches | 6.2% | 67 |
| 8 | Video Games & Consoles | 4.5% | 48 |
| 9 | Everything Else | 4.4% | 47 |
| 10 | Toys & Hobbies | 4.1% | 44 |
Views by price range (USD)
| # | Views by price range (USD) | Share of views | Views |
|---|---|---|---|
| 1 | $0–$10 | 22% | 230 |
| 2 | $10–$25 | 26% | 274 |
| 3 | $25–$50 | 15% | 161 |
| 4 | $50–$100 | 10% | 110 |
| 5 | $100–$250 | 11% | 119 |
| 6 | $250+ | 16% | 164 |
US vs Japan
United States: 80%
Top departments: Electronics, Collectibles & Anime, Everything Else
Japan: 20%
Top departments: Electronics, Beauty & Health, Collectibles & Anime
Most viewed hashtags
| # | Most viewed hashtags | Share of views | Views |
|---|---|---|---|
| 1 | #apple | 5.2% | 84 |
| 2 | #iphone | 4.8% | 79 |
| 3 | #home office storage | 4.7% | 77 |
| 4 | #ipad | 4.6% | 75 |
| 5 | #macbook | 4.4% | 71 |
| 6 | #travel | 3.1% | 51 |
| 7 | #wanderlust | 3.1% | 50 |
| 8 | #airpods | 2.9% | 47 |
| 9 | #tech | 2.8% | 46 |
| 10 | #pokemon | 2.4% | 39 |
New on iSocialize
- New accounts
- 16
- New sellers (first listing this month)
- 1
How these numbers are made
A view is one person opening a listing or a video on one day: reloading the same page the same day is not counted again. Views by search-engine crawlers and by iSocialize's own automated accounts are excluded.
New accounts and new sellers exclude iSocialize's own automated and house accounts. A new seller is an account whose first listing was posted in the month.
A row is shown only with at least 10 views from 5 different people, and a section only when the month has at least 100 views. Hashtags must appear on at least 3 items from 2 different accounts. Anything below that is left out, not estimated.
Only totals are published: no names, accounts or individual listings.
Not included yet: searches (not recorded) and sales (too few completed orders to publish).